Toledo Talk

13 abc On Air Staff Change

I've been told on pretty good authority that Kelly Heidbreder is no longer with 13 abc. She is said to continue writing for the Blade. The word "fired" was used to describe her departure.

created by holland on May 19, 2017 at 09:48:47 am     Comments: 10

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According to her FB page, it is true. She will no longer be on Channel 13

posted by Hoops on May 19, 2017 at 10:05:08 am     #  

Nutsola - liked her on air.

posted by Mariner on May 19, 2017 at 12:26:44 pm     #  

She is a freelancer for the Blade.

posted by westsidebob on May 19, 2017 at 01:21:51 pm     #  

Why was she fired?

posted by JohnnyMac on May 19, 2017 at 09:42:26 pm     #  

This sucks! I worked with Kelly at WNWO and she was one of the most dedicated professionals I ever worked with.

The new station management came in and asked her to carry the morning show while they retooled. For three months, she planned and executed that two hour morning show and put together a quality product with just one producer and one editor.

When it came time to relaunch, the new station management didn't even ask her opinion. The new product, aimed specifically at housewives getting their children ready for school, bombed badly.

Kelly deserves better.

posted by MemyselfandI on May 20, 2017 at 12:31:46 pm     #   2 people liked this

The blade article said some other part timers were let go

I always liked Kelly. Glad the Blade is keeping her

posted by classylady on May 20, 2017 at 12:54:28 pm     #  

Who all was let go?

posted by dino on May 20, 2017 at 08:18:44 pm     #  

She and her cohort of mid-career communications professionals have been on the wrong side of things for at least a decade. Writing feel-good service features for print newspapers hasn't been a viable career option since the internet took over. Neither are production or on-camera positions at local TV stations, unfortunately.

She seems like a hard worker. I wish her well.

posted by viola on May 20, 2017 at 09:28:32 pm     #  

Always liked Kelly, enjoyed listening to her on air, and enjoy reading her columns in The Blade.
She's classy , and yet down to earth, and seems so friendly.
I wish her the best !

posted by foodie88 on May 20, 2017 at 10:46:05 pm     #   3 people liked this

She is now working for Ch 11.

posted by Mike21 on Sep 30, 2017 at 03:44:24 pm     #   1 person liked this