Feb 16, 2007 Toledo Free Press story titled New Web master plans big things for city Web site.
Bekyarska, whose educational background is in communications, said she hopes her work will help visitors to the city's Web site, ci.Toledo.oh.us, access information on city services. She also would like the site to serve as a marketing tool for individuals considering moving to Toledo or companies interested in conducting business in the city.
Bekyarska must sell enough advertising on the Web site to cover her $54,000 annual compensation, which includes fringe benefits, Schwartz said. Her actual salary, he said, is $32,000 a year. “Because of the budget situation, we didn't want to put the burden on taxpayers' dollars,” he said. After reaching the $54,000 plateau, Schwartz said, Bekyarska would qualify for bonuses to be paid after she surpasses designated performance goals. Other additional sales dollars would be put into the city's general fund, he said.The City of Dayton eliminated its Web technology administrator's position. Two of the city's public affairs employees share Web site maintenance duties. The City of Ft. Wayne, Ind., has a full-time Web master who earns a salary of approximately $42,000 and designs the site and provides its content.
Now here's the part I don't understand:
How does she get the title Web Master if she's not doing the programming and design?
Unless the City of Toledo is planning to build a MySpace, those bids seem high. I'd like to see the City's specs or requirements for its new Web site. What's causing the bids to be so high? Maybe the bids are high because they include a lot of ongoing maintenance, which should be handled by the Web Master earning 32-54K.