Article source for : Why the free advertising for UT
Coming into Toledo on Northbound I-75 we see a huge yellow and blue Toledo Rockets sign on the Nebraska Road overpass. Does the University of Toledo pay for this huge advertisement? At least when Carleton Finkbeiner was Mayor it said Toledo Pride. And how about the city garage just a little farther north on I-75? Lots of ads for various Toledo businesses on the wall as well. Do these businesses pay for these ads? If not it's time for the city to quit giving away free ad space or remove them. Hey, Paula Hicks Hudson, you want more revenue, here's an idea for you.